Meet Jack
The 30 Year Competitive Veteran Who’s About to Go Pro at 50 +
Jack Lima’s story doesn’t begin in a boardroom. It begins on a soccer field in Massachusetts.
At 15, he was a top athlete chasing championships and college scholarships — until one sudden illness changed everything.
What started as pain became hospital visits. Tests became surgeries. And eventually, a sentence that would redefine his life:
“You have Crohn’s Disease. There is no cure.”
What could have broken him built him.
Instead of retreating, Jack rebuilt himself — physically, mentally, and spiritually. He transformed years of struggle into discipline. Pain into purpose. Silence into strength.
Today, Jack is a health advocate, performance leader, and the founder of Prime40 — a movement focused on helping driven professionals reclaim control of their bodies, mindset, and longevity. His mission is simple: teach people how to win their health back before it’s taken from them.
Because strength isn’t built when life is easy.
It’s built when life tests you — and you choose to rise anyway.
The Challenge
The hardest part wasn’t the disease itself it was the silence. Nobody talked about it. I felt ashamed, broken, and completely alone. For years, I hid m struggle behind a smile, afraid of what others might think if they knew the truth.
The Turning Point
Everything changed when I found the courage to break my silence. Speaking openly about my pain didn’t make me weaker it made me stronger. It connected me with others who had been carrying their own heavy burdens in silence. That moment became the foundation for my life’s mission.
Turning struggle into lasting strength, and transforming personal stories into purpose that inspires others.
My Mission
Today, I stand for courage, connection, and community. Through the Breaking Silence movement, keynote speaking, and coaching, I help people transform shame into strength isolation into belonging, and pain into purpose. Because I believe no one should have to suffer alone and that every voice matters.
Core Values
COURAGE - Speaking your truth even when it’s scary
CONNECTION - Healing happens together, not in isolation
AUTHENTICITY - Owning your scars as proof of your strength
GROWTH - Turning adversity into opportunity
COMMUNITY - Building a space where no one is left behind
Why This Matters to You
You may not have Crohn’s. You may not have stood on a stage. But we all carry something we’ve been afraid to share. Your voice matters and silence doesn’t get the final word.
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